We embrace a high-quality development approach centered on customer needs, drive technological innovation to build dynamic living spaces and deliver attentive services, all while embodying the ethos of "For you Forever."
We steadfastly adhere to a high-quality development model, and employ sound financial management practices to fulfill our commitment to shareholders and create enduring value for investors.
Guided by our mission and commitment to "For you Forever", we integrate corporate social responsibility into our steady growth, championing sustainable practices and expanding the horizons of compassion.
At Longfor, every customer enjoys the same privileges and membership benefits across our network, with Longzhu points redeemable throughout. Our customer service at Longfor Group will promptly address inquiries, suggestions, and needs.
To enhance the implementation of Longfor Group's sustainability strategy across all business departments, the Group has established policies, including the Longfor Group Environmental Policy, Longfor Group Human Rights Policy, Longfor Group Supplier Code of Conduct, Health and Safety Management Policy, and Longfor Group Whistleblower Protection System. Longfor Group's sustainability policies are overseen by the ESG Committee, with the ESG working group responsible for driving their implementation. Each business segment applies these policies according to its specific operational context.